Tuesday, November 23, 2010

Taanayel LABNEnye

Photo credit: Tracy Yaghi
Well, few ads can be as good as the Exotica flag one, but Leo Burnett get points for trying with Teenayel. The Labnehniyyeh instead of Lebnaniyyeh is also a great copy trick.... I have heard an unconfirmed rumour that the stressing on the Lebanese identity was because the company was purchased by a Kuwaiti but have no way of confirming of denying the news!

6 comments:

Mark said...

I believe both these ads are actually the work of Leo.

Tarek Chemaly said...

Sure they are - I was pointing out that even Leo have problems oubeating themselves! :)

Michael said...

Actually Taanayel is no longer with Leo. The Labne flag was done by someone else.

Anonymous said...

Haha. I've been seeing that ad everywhere and didn't even recognize the Lebanese flag. I thought it was just a serving suggestion! Doh!

Nool said...

The Taanayel ad was not done by Leo.

Anonymous said...

The Taanayel ad was done by Allied Advertising. :)