Tuesday, September 1, 2015

Google has a new logo

Much more flattened, keeping the same colors, in comic sans serif, and much smaller (305 bytes versus 14000 for the older version), Google has unveiled its new logo. I think the simplification process comes from the way the internet is going - smarphones and tablets so the smaller easily uploadable your logo is, the better you would look in areas where internet connection is less than optimal (here's looking at you Lebanon!), and on tiny screens it would appear tidier without embossing or 3D effects. Hot on the heels of creating Alphabet, it seems Google is doing some spring cleaning in the late summer!
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