Friday, October 17, 2014

Redrock thinks outside of the unipole

So much for thinking outside the box, now is the time to think outside of the unipole. Lowe Pimo did a beautiful job illustrating the concept of "eco village" for Redrock (from Sayfco). Yes, that's a flock of birds you see protruding from the unipole (don't start shooting as a typical Lebanese please!). Whereas we have seen a lot of elements protrude from unipoles in the past it was mostly top of bottles or hairs of singers, so it's refreshing that such a concept could be executed.

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