Friday, July 18, 2014

The phallic symbol in AIR-bnb new logo

It took about a couple of hours before the new Airbnb logo would become the ridicule of the design community - much has been read into it: A phallic symobl, check, a widened vagina, check, boobs, check, and the list goes. The fact that is resembles closely two other logos (N3twork and Automation Anywhere) does not help.
Note that this is not the first time a new logo gets a desatrous welcome - Gap suffered major backlash upon releasing theirs, heck, the whole country of Poland also had to retract a new redesigned logo, and (lest we forget) the Saudi Arilines.
Add to the melee that "air" already means penis in Arabic, and there you go!

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