Saturday, March 22, 2014

City Mall - goes monkey business for mother's day

Image source here

City Mall, for mother's day, goes big on transliteration.... The concept is purely entrenched in the region and goes back to the saying "el erd by 3ayn emmo ghazel" (the monkey is a gazelle in its mother's eyes)... And so there is the origin of this ad - but you know - apparently the people of City Mall or their ad agency thought it was groovier to say it in English.
Bah. Law el habal bi wajje3
(which means "if only stupidity hurt!").
Post a Comment