Thursday, March 24, 2011

Because every day is mothers' day...


Well, that's a lame excuse from my part to actually include two new ads for mothers' day... The first sees Nido powdered milk playing its trump card and going back to what - in the Arab region (and Lebanon specifically) - was its most succesful ad! The jingle "zikrayat iyam sa2idi" (memories of happy days, distant moments still close to the heart) became the hit of the year back then. And since the ad talked about graduation (and a mother remembering what led to that moment), invariably, whenever anyone wore a cap and gown, they remembered Nido....
Roadster diner kept this gem close to its heart by putting it only on its sous-plats.... "MOTHERboard - you don't need to know how gets things done. Just be thankful". Thankful we are!

3 comments:

Roadster said...

Tarek!

Thanks so much for the sweet comment! We hope to keep on seeing you at Roadster diner :)

Cheers!
Hady Chehlaoui
Rd Team

sosocialmedia said...

so "sweet" of u? mmm...i wont go that far...i believe he's thanking his mother not you socialmedia ;-)

or was that comment too socialmediatized?

Tarek Chemaly said...

Oddly enough, I was thanking roadster. It is rare to get a smart mothers' day ad!... As for being thankful to my own mother, yes, that is true as well - but I try not to get personal in this blog...