Straight from the desk of Farah Samman at Lowe Pimo comes this incredibly effective ambient media ad for Tefal. I saw it and almost slipped my own chair! Could the chair have been made of Tefal? :) ... Splendidly effective and utterly unique in a world of copycats!...
6 comments:
Haydeh l advertising l mazbouta ma3 2e7tiramna " lal jami3."
you say "effective" what do you mean exactly?
Boringly unoriginal. It lacks the secret selling element of sex. I would have put half naked models holding pans with "caution, very hot" signs... That should spike the charts.
Hahahaha sympa!
Kaled for me "effective" means - I MADE YOU LOOK - which in case you do not know 85% of advertising goes unnoticed. This one grabs attention!...
Agreed..while not the best thing I've ever seen..it would have def. made me look! A refreshing change from billboards!
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