Tuesday, January 13, 2015

#shareanutellasawa or #nutellanewname?

After the massive hit that #shareacokesawa was (I know a taxi driver who was paid super handsomely to transport a can from Baabda to Jal el Dib!) which allowed customers to customize their own coke and with whom they wanted to share it.. Now comes #Nutellanewname which... Bummer! Allows people to put their own name on the jar! So basically, the term "me too" has been invented for this campaign which instead of spreading the hashtag #nutellanewname should be #shareanutellasawa.

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