Friday, November 20, 2015

Souq.com black Friday white Friday

So in the Arab region we have so many bastardized concepts, we mix and match festivities and appropriate signifiers from different cultures as our own. So why not Black Friday as well. Except, how can you sell a "black" Friday. No, it would be dark, pessimistic and superstitious. So souq.com found an easy trick, make white! They are holding a major sale from 25 till 28th of November under the umbrella of "white Friday", I mean seriously between white and black, there's no difference. No work yet if any major supermarket chain is having offers on turkeys though....
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