Friday, November 6, 2015

Air France goes majestic in a new series of ads.

Oh isn't that a nice surprise! The Air France campaign is a total royal joy! Royal shopping in Paris; Oh! the joyful legs; Let's have fun!; The palace with two wings; Champagne for everyone; A revolutionary comfort; Heaven, here I am!; Spectacular; A hair-raising network, Its majesty A380.... The lines and the art direction leave little to the royal treatment, a bit self-mocking considering French's past. History has proven that Marie-Antoinette never said "qui'ils mangent des biscuits" but one can hear the distinct murmur of this sentence in this brilliant campaign!
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