Tuesday, April 29, 2014

Spinney's get to work - again.

Research credit: M.I.
Spinney's has been on a winning streak as of late (here and here and here for example), and now for their online shopping they came up with another idiom - "mabroush bi cheghl" - mabroush means "grated" but in slang Lebanese also doubles as "overloaded" in this case "with work". So naturally, to save on time you shop online with them. Hint: Instead of using a real grater Spinney's could have used a pencil sharpener with the perforations of a grater, that would have made the visual less literal. Still, even if a notch down from their earlier accomplishments they still win with this one. 
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