Wednesday, November 25, 2009

Home is where the heart is.

Agha Sarkissian, opening its new showroom in December, launched what probably is the only campaign worth commenting on right now in the market. By splitting the word "Hab-baytak" which originally means "I love you" the second fragment "baytakat" means "House", the statement becomes "I love your house" which for a household appliances showroom is quite fitting. The visuals portray a love affair of home owners with various merchandises which could be acquired from Agha Sarkissian.
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