Monday, February 2, 2015

About the Apple Macintosh Super Bowl ad

Yesterday, with the Super Bowl ad, came the other two highlights, the half-time show (Katy Perry this year joined by Lenny Kravitz and Missy Elliot along with... sharks!) and the ads. Perhaps arguably the most famous of the Super Bowl ads, the Apple 1984 commercial was almost not aired. Directed by Ridley Scott it did not get approval when it was first shown at the sales conference. And for posterity these are the words uttered by "Big Brother":
Today, we celebrate the first glorious anniversary of the Information Purification Directives. We have created, for the first time in all history, a garden of pure ideology—where each worker may bloom, secure from the pests purveying contradictory truths. Our Unification of Thoughts is more powerful a weapon than any fleet or army on earth. We are one people, with one will, one resolve, one cause. Our enemies shall talk themselves to death, and we will bury them with their own confusion. We shall prevail!

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