Wednesday, May 2, 2012

Abou el Ziz (w nahhoul)...

Photo credit: WonderEight

So, your client is a cheapo joint which sells falafel... What do you do? According to every self-respecting, photoshop-operating, up-and-coming designer, you go and give him the identity that would put him on par with La Tour d'Argent in Paris alienating thus his clientele, making his image hybrid, upscaling him to the degree of surrealism... Or, you can simply hand the case to WonderEight who gave Abou el Ziz  the coolest, most down-to-earth logo, understanding thus the needs of its customers for an approachable and affordable cozy place where "el dayn mamnou3" (borrowing is forbidden) and where on the door - the guys were cute enough to add - "fout khal el beb bal ghal" (enter, we never close shop!)... And did you see this round aspirator which is reminiscent of the 70s when it was the only way to get the smells out (my sources tell me that the aspirator is actually there for aesthetic effect).

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